Evolving Landscape

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“Okay Google, is Conversational Analytics here to stay?”

“Okay Google! When did the US women’s football team last win the World Cup?”
“The US women’s team won the football World Cup in 2015, and have won 4 World Cups overall.”

“Alexa I want to buy the US women’s football championship jersey.”
“Here are some jerseys you can buy.”

Marketer’s Trial: Race for consumer attention!

Did you want to open this blog when you read the title? Were you curious to know the content? If yes, then read on because I have successfully managed to grab your attention. It is said that over the last 15 years, there has been a reduction in the average attention span for humans from 12 seconds to 8 seconds; so the only part you’re sure your reader is going to read in this blog is the title – Make it STAND OUT!

NLG- The Automated Future of Insight

Insight delivery from market research is a very complex process, which is why adding insight equates to adding value for market researchers and marketers. Insights are hardly an automatic result of research and often, it needs human expertise to determine the proper goals, interpret results, or provide common sense checks for solutions. However, with the entry of technologies like AI, ML, NLP and NLG in the insights and research industry, the very process of insight generation is rapidly changing.

How will AI impact Ecommerce businesses in the near future

Gone are the days when people were sceptical about e-commerce, when they were wary of making purchases online. Today, e-commerce exceeds $2 trillion in sales across the globe and is expected to make up 16% of all retail sales by 2021 at $4.479 trillion (source – Emarketer). The sector has grown in leaps and bounds thanks to the convenience it offers and all the technical advancements that have enabled it. So, it’s no surprise that the e-commerce sector is one of the early adopters of AI.

The Future of Business is not what you think

When people think about the future of business, it's often in terms of new technologies, such as artificial intelligence, virtual reality, or other concepts that even a few years ago would seem like impossible science fiction. The meteoric rise of companies like Uber, Airbnb and Deliveroo have rattled the world of business. Some of the biggest players in transport, lettings and delivery industries suddenly weren’t actually in transport, letting and delivery – they were technology companies.

Loyal customers are the reason for that “feel good factor”

"Customer is the king" is something I have been hearing since my childhood and it’s the truth indeed. What is that ‘something’ that mesmerizes a customer to come to your store time and again?

LAURELS FOR LYMBYC

Lymbyc, being the world's first virtual analyst has proven its mettle in the industry . Be it the "Most innovative Data science Product" by Aegis or "the top 10 emerging Analytics startups in India to watch out for in 2018" by Analytics India Magazine, Lymbyc is making heads turns and making headlines

About

Lymbyc, a leading edge innovator in AI and Machine Learning takes inspiration from the “Limbic” brain — the part that stores, dissects, rationalizes and generates memories and actions. That’s exactly what we do — giving business users the power of a virtual analyst that is intuitive, actionable and context driven to answer all their business queries

 

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